Brussels Motor Show, 2025
Rethinking the Language of Detail
At this year’s Brussels Motor Show, the evolution of surface treatment took the center stage. From complex technical parts to mono material assembly parts, the shift is clear: decorative elements are now being designed with sustainability in mind. Beyond aesthetics, today’s innovations are embracing
a cradle-to-grave approach, ensuring materials are responsibly sourced, easier to recycle, and thoughtfully designed for end-of-life management. A new era is emerging, where the beauty of a surface lies not only in its finish, but also in its environmental legacy.
This mood board highlights the transition toward cleaner aesthetics, where monograms, logos, and signature details are no longer added on but designed in, enhancing the form, not interrupting it. There’s a clear movement toward precision, coherence, and material authenticity, a direction that aligns perfectly with Dourdin’s commitment to intelligent, forward-thinking surface solutions.
In short, it’s not just a design change — it’s a strategic refinement of how identity is expressed in motion.
For clients interested in a more detailed presentation of our current design directions, including visuals, mood boards, and insights from recent design events, we are pleased to offer private presentations upon request.
Contact us: [email protected]
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